Kate Jensen, Marketing Manager
A strategist, problem solver and creator by nature, I collaborate with clients on how to tell their stories in order to build strong connections between their brands and audiences. I love to bring comprehensive marketing visions to life by creating engaging content that sparks ongoing conversations, encourages meaningful customer relationships and positions clients as leaders within their industries.
I would say that I’m an avid learner with an innate desire to develop new skills. I enjoy the process of immersing myself into each client’s world, whether it’s manufacturing, technology or multi-family housing. My favorite days are those I can help a client solve a problem, spend some time developing a campaign, and perhaps even learn a new skill. In our agency, we work as a team but sometimes you just have to figure it out for yourself in the interest of time. And I love the challenge.
At Ball State University I studied public relations and digital publishing and graduated magna cum laude. I began my career as a marketing consultant for several companies in a wide variety of industries across Indiana, but I appreciated the business model and work values of WhiteHot Marketing.
Little Known Facts …
My parents have raised four daughters and still remain sane despite it all. In the second grade I was bitten by a tiger. It would never happen today, but the school let a professional bring in tiger cubs and the sassier of the two bit my knee. My parents now laugh about the message the school nurse left on the answering machine. “Your daughter has been bitten by a tiger, but is doing just fine.”
Recent Blogs by Kate
Some clients approach us with ideas already in mind – often based on what they’ve seen from their competitors or internal brainstorming efforts. Other clients come to us with no idea where to even begin on their marketing journey. Two common factors pop up in both...read more
Starting a company capable of long-term success is no easy feat. It takes guts, determination and a certain level of comfort with risk and ambiguity. While entrepreneurial pursuits can be exhilarating and worthwhile adventures, they also come with a fair number of...read more
If your business is selling to millennials or Gen Z but is struggling to see a return on its investment, implementing guerrilla marketing into the mix can greatly increase awareness and demand. Every day we are bombarded with thousands of advertising messages through...read more